Most of us are lost when it comes to finances and the stock market. The basics of personal finance, investing, and money management often feel like a foreign language. This knowledge gap? It’s costing us big time in missed opportunities and poor financial choices.
With the increasing reliance on digital platforms for information, YouTube emerged as a popular source of educational content, offering an accessible way for individuals to learn about complex topics at their own pace.Recognizing this need and leveraging this platform, Prasad Lendwe, popularly known as Namaskar Prasad set out to demystify finance and the stock market through his educational videos. His mission was to empower ordinary people with the knowledge they need to take control of their financial futures. Through his Hindi channel, FinnovationZ by Prasad, and its Marathi counterpart, Namaskar Prasad Marathi, he's become a hit.
The two channels gained significant traction, amassing up to 2.5 million subscribers on the Hindi channel alone. This following is proof to the channel's ability to break down intricate financial concepts into easily digestible content.
As more people turned to the channel for guidance, it became evident that there was a pressing need for more structured and in-depth educational resources. This realization made transitioning into the education space the next logical step for Prasad Lendwe and his content. By expanding beyond YouTube videos, he could offer a more comprehensive learning experience, catering to the diverse needs of his audience and providing them with the tools necessary to make informed financial decisions.
Recognizing the growing demand for structured learning and the potential to build a thriving community, Prasad Lendwe decided to transform his entire content strategy. The goal was to create an ecosystem where his followers could access in-depth knowledge, interact with each other, and grow together. To achieve this ambitious vision, he partnered with Rigi.
Under this collaboration, the following was achieved :
The partnership with Rigi was a game-changer for Namaskar Prasad. The collaboration aimed to not only create online courses but also build a strong community around them. The initial step of conducting webinars, was crucial in establishing a direct connection with his audience and offering them valuable, interactive learning experiences.
By conducting webinars and workshops, Namaskar Prasad could upsell his courses, providing a more in-depth education for those who wanted to delve deeper into financial topics. Rigi helped design a funnel that directed webinar participants to the courses he offered, thereby maximizing the monetization potential.
Prasad initially conducted one webinar per month, but with Rigi's help, he was able to scale up to two webinars per week. This was made possible with Rigi's comprehensive support, which included planning, promoting, and managing the technical aspects to ensure a seamless experience for participants. Our brainstorming sessions with the team focused on deriving a realistic business funnel to implement - helping him upsell his courses during his webinars. The results were encouraging, with a fourfold revenue increase, underscoring our collaborative efforts' effectiveness.
The success of Namaskar Prasad in expanding his educational offerings and building a thriving community is a testimonial to the impact of his hardwork & partnership with Rigi. His decision to diversify his content and engage his audience more deeply paid off significantly. He now offers a comprehensive range of educational resources, including webinars, courses, live sessions, forums, and channels.
Partnering with Rigi has transformed Namaskar Prasad’s journey from a popular YouTube channel into a thriving educational enterprise. Over the past six months, this collaboration has yielded remarkable financial success. This exponential growth, approximately 50 to 60 times bigger than before, serves as a testimonial to the powerful synergy between Namaskar Prasad's content and Rigi's robust platform and support.
Looking ahead, Prasad Lendwe has ambitious plans to expand his course offerings and continue leveraging Rigi’s tools for further educational impact and community growth. Future plans in this collaboration pipeline include developing advanced courses and specialized workshops to cater to the evolving needs of his audience. The goal is to provide a comprehensive educational ecosystem where learners can continuously expand their knowledge and skills in finance and stock markets.
At the end of the day, Rigi is very happy to hear:
“The support from the team is commendable. Rigi has helped me manage and scale my business to new heights.”
-Namaskar Prasad
Partnering with Rigi has transformed Namaskar Prasad’s journey from a popular YouTube channel into a thriving educational enterprise. Over the past six months, this collaboration has yielded remarkable financial success. This exponential growth, approximately 50 to 60 times bigger than before, serves as a testimonial to the powerful synergy between Namaskar Prasad's content and Rigi's robust platform and support.
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